Photo: Currently reading. It’s already given me plenty to think about, and I’ve shared some of my first thoughts in the Blog section.Please note: I have no affiliation with the author or publisher.
Curious by nature, practical in approach.
I’m a digital designer and marketing professional with a background that brings together marketing theory, hands-on business experience, technical thinking and creativity. I enjoy understanding how things work, finding connections and turning ideas into practical solutions — whether that means developing a marketing strategy, improving a customer journey or learning something completely new.
Continuous Learning
I am currently studying with Chartered Institute of Marketing to strengthen my strategic thinking. Continuous development is important to me, and I actively seek opportunities to deepen my skills and explore new areas that interest me. I believe we all benefit from continuing to learn and grow.
Hands-on experience
Much of my practical marketing experience has come from working alongside small business owners and supporting local companies as they grow and develop. Working closely with businesses at this level has taught me to think beyond marketing theory — to consider budgets, resources, customers, commercial priorities and what is realistically achievable.
A technical background that still shapes how I work
Before focusing on marketing, I spent a few years working in business operations within the construction industry. That experience strengthened my attention to detail, technical thinking, and ability to plan with the end result in mind. I still bring the same mindset to marketing and design projects:understand what needs to be achieved, work out how the pieces connect, and build from there.
Analytical + Creative Mind
Marketing gives me a space to bring my analytical and creative thinking together. I enjoy working with data and systems, breaking down problems, and understanding what shapes the outcome. Creativity has also been part of my life from an early age: I showed a talent for drawing as a child and won several art awards. Today, I continue to explore that creative side through design and the use of modern technology.
Always Something to Explore
I’m naturally curious and almost always learning something. There is usually a book I'm reading, a subject I'm researching or a new skill I'm trying to understand. That curiosity is also what draws me to marketing: customer behaviour, technology, psychology, data, creativity and business all meet in one field, and there is always something new to explore.